Health Canada’s Directive on Tours Leaves Industry Questioning What’s Still Possible

Health Canada’s recent reminder to licensed producers about the rules governing facility visits hasn’t introduced new regulations, but it has shown that possibilities for meaningful compliant tours may be far narrower than previously assumed. For years, tours have served as a tool for producers to build brand equity, attract investors, and demonstrate quality in a highly regulated market. But the latest guidance appears to shift how the regulator interprets who should be allowed inside a…